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Loreal Elvive Colour Protect Purple Reviving Oil is a luxurious leave-in treatment designed to revive and nourish coloured, highlighted, blonde, brunette, and grey hair. Over time, coloured hair can turn yellow or brassy—this unique purple-infused oil helps neutralise yellow and orange tones, restoring a brighter, cooler, and more radiant finish.
Infused with a caring blend of nourishing ingredients, the Purple Reviving Oil leaves hair feeling soft, smooth, and deeply hydrated without weighing it down. The purple pigments counteract unwanted warmth, leaving your colour vibrant, balanced, and salon-fresh.
Perfect as the final step in your anti-brassiness routine, this lightweight, non-greasy oil enhances shine and protects your colour from dullness. For best results, use after the Elvive Purple Shampoo, Conditioner, or Intensive Mask for beautifully revived, healthy-looking hair.
ISODODECANE • AQUA / WATER • DIPROPYLENE GLYCOL • DIMETHICONE • ALCOHOL DENAT. • DIMETHICONOL • GLYCERIN • PEG-14 DIMETHICONE • HYDROXYETHYL UREA • CI 60730 / ACID VIOLET 43 • CI 45100 / ACID RED 52 • C13-14 ISOPARAFFIN • PHENOXYETHANOL • PEG-60 HYDROGENATED CASTOR OIL • ETHYLHEXYL SALICYLATE • POLYACRYLAMIDE • LIMONENE • LINALOOL • BENZYL SALICYLATE • BENZYL ALCOHOL • PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE • PROPYLENE GLYCOL • ISOEUGENOL • ALPHA-ISOMETHYL IONONE • GERANIOL • CITRONELLOL • LAURETH-7 • COUMARIN • HEXYL CINNAMAL • AMYL CINNAMAL • PARFUM / FRAGRANCE
Neutralises yellow and brassy tones in blonde, brunette, highlighted, and grey hair. Leaves hair soft, smooth, and deeply nourished. Restores brightness and enhances the vibrancy of coloured hair. Lightweight, non-greasy formula that doesn’t weigh hair down. Protects hair colour from dullness while adding shine. Complements anti-brass routines for a salon-fresh finish.
Apply a small amount of Elvive Purple Reviving Oil to towel-dried or dry hair, focusing on the mid-lengths and ends. Gently distribute the oil using your fingers or a comb. Do not rinse. Style as usual. For best results, use after Elvive Purple Shampoo, Conditioner, or Intensive Mask as the finishing step in your anti-brass routine.
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